TITLE

Financial firm takes health to 'Market.'

PUB. DATE
April 2007
SOURCE
FoodService Director;4/15/2007, Vol. 20 Issue 4, p13
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the decision of American Century Investments to enhance their healthy entrees through a program called Market Fit. The program, which is a collaboration between American Century and its food service contractor American Food & Vending (AFV), highlights one station per day. At the station, one item offered will satisfy the Market Fit guidelines set down by the American Heart Association.
ACCESSION #
24770474

 

Related Articles

  • American Century Goes Global for Growth. Garmhausen, Steve // American Banker;12/8/2009, Vol. 174 Issue 218, p10 

    The author reports that wealth management firm American Century Investments is expanding internationally and marketing itself as a fresh alternative for institutional investors who need a change. American Century did not open its first overseas office until 2008 although the company was founded...

  • American Century Investments Awarded CEO Cancer Gold StandardTM Accreditation.  // Biomedical Market Newsletter;3/14/2011, p588 

    The article announces the chief executive officer (CEO) Cancer Gold Standard accreditation awarded by the American Century Investments. This is in recognition to the commitment of American Century to reduce the cancer risk of its employees and their families through healthy lifestyles and the...

  • Painting the picture of health. Cebrzynski, Gregg // Nation's Restaurant News;2/25/2008, Vol. 42 Issue 8, p43 

    The article focuses on chain restaurants' marketing strategies designed to give their brands an image of health. It cites a television advertisement for Subway's Black Forest Ham and Tender Roast Beef sandwiches. According to the article, restaurants prefer to use humor in marketing healthful...

  • Buy and hold or else. Kahn, Virginia Munger // Financial World;01/21/97, Vol. 166 Issue 1, p72 

    Features the Twentienth Century Giftrust of the American company Twentienth Century Mutual Funds, founded and run by James E. Stowers Jr. Performance over a ten-year period; Distinction from the Uniform Gift to Minors Act; Portfolio management techniques employed for the fund. INSET: No choice..

  • American Century Hires Portfolio Exec.  // American Banker;7/21/2008, Vol. 173 Issue 139, p9 

    The article announces that Joseph Gotelli has been appointed as a portfolio manager in the fixed-income division of American Century Investment Services Inc.

  • Advocacy tips from a traveling Indian food truck. Zablud, Matthew // Hill;10/21/2009, Vol. 16 Issue 122, p20 

    The article offers the advice by Indian food truck Fojol Bros. on marketing and its use of Twitter to promote the business.

  • The heart of the matter: Study on trans fat makes blood curdle but accelerates change. Allen, Robin Lee // Nation's Restaurant News;2/20/2006, Vol. 40 Issue 8, p27 

    The article presents a survey released by the Center for Science in the Public Interest which shows that top hospitals in the U.S. were serving their staff, visitors and some patients foods prepared with partially hydrogenated oil. Trans fat is known to attack heart in a two-pronged fashion....

  • Following the guidelines. Pearl, Anita R. // FoodService Director;07/15/2001, Vol. 14 Issue 7, p78 

    Focuses on the challenge faced by school foodservice directors in the United States in adhering to dietary requirements while satisfying students' appetites. Cooking methods used; Food ingredients preferred by students; Applications of tofu in low-calorie cooking.

  • The Second Coming of the Age of Nutrition. Lawn, John // Food Management;Apr2003, Vol. 38 Issue 4, p6 

    Focuses on ways in which people involved in food service and management industry can take advantage of an increase in importance given to nutrition. Most of the newspapers or magazines feature a nutrition story of some sort. For years, onsite operators have followed the lead of commercial...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics