CBS savors Gator aid

Kissel, Rick
April 2007
Daily Variety;4/4/2007, Vol. 295 Issue 3, p1
Trade Publication
The article reports on the ratings victory of CBS on its basketball title game between the University of Florida and Ohio State. According to Nielsen nationals, the game averaged a 7.2 rating and racking up 19.56 million viewers nationwide. This is said to be the second largest average audience in the past five years for the men's championship.


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