Opportunity always there, but market has changed

Wyman, Lissa
March 2007
Furniture/Today;3/26/2007, Vol. 31 Issue 29, p180
Trade Publication
The article focuses on the changes in the rug and carpet market in the U.S. Furniture stores now sell rugs at mainstream prices, about half of their price in the "good old days." But despite this, the author believes that there is still opportunity in the rug business. High-end rug makers should develop a niche and focus on marketing to interior designers and the hospitality business.


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