TITLE

Media services powerhouse rises

AUTHOR(S)
Ross, Chuck; Cardona, Mercedes M.
PUB. DATE
November 1999
SOURCE
Advertising Age;11/8/1999, Vol. 70 Issue 46, p126
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article discusses the issues surrounding the merger between media services firms Starcom Worldwide and MediaVest Worldwide in 1999. According to Starcom COO Bob Brennan, the structure of the merger is yet to be debated. Several executives are worried about the merger, wondering what the effect of the merger is for other businesses. Before the merger, the companies experienced high earnings in 1998. Also during that year, the companies had already tried to form a partnership. After ailing to do so, they tried again a year later.
ACCESSION #
2462443

 

Related Articles

  • Takeovers And Incentives For Earnings Management: An Empirical Analysis. Easterwood, Cintia M. // Journal of Applied Business Research;Winter97/98, Vol. 14 Issue 1, p29 

    Focuses on a study which tested the hypothesis that managers of firms that are targets of takeovers systematically increase reported earnings in the quarters immediately preceding and following initiation of the takeover attempt. Summary of prior empirical results; Empirical results of the...

  • EARNINGS MANIPULATION, PENSION ASSUMPTIONS, AND MANAGERIAL INVESTMENT DECISIONS. Bergstresser, Daniel; Desai, Mihir; Rauh, Joshua // Quarterly Journal of Economics;Feb2006, Vol. 121 Issue 1, p157 

    Managers appear to manipulate firm earnings through their characterizations of pension assets to capital markets and alter investment decisions to justify, and capitalize on, these manipulations. Managers are more aggressive with assumed long-term rates of return when their assumptions have a...

  • Acquired tastes. Saberhagen, Tom // Telephony;8/27/2001, Vol. 241 Issue 9, p28 

    Reports the advantages of corporate mergers in the telecommunication industry. Improvement on the operation of the company; Increase on the profit of the company; Growth on the shares of the investors.

  • EXECUTIVE SUMMARY.  // Orange County Business Journal;4/15/2002, Vol. 25 Issue 15, p12 

    Reports business developments in California as of April 2002. Financial performance of Powerwave Technologies Inc.; Decline of sales of Interpore International Inc.; Acquisition of Westbrooke Homes by Standard Pacific Corp.

  • for the record.  // North Western Financial Review;11/15/2008, Vol. 193 Issue 22, p24 

    The article lists the mergers and acquisitions, new branch openings, and earnings of several companies in the U.S., including PrivateBancorp Inc., Citizens Bank & Trust Co., and German American Bancorp., respectively.

  • The Year of the Deal. Hasek, Glenn // Industry Week/IW;06/07/99, Vol. 248 Issue 11, p24 

    Presents information on the mergers and acquisitions of companies in 1998. Ranking of the mergers in different countries and industries; Information on the revenues and profits of merged firms from 1997 to 1998; Why companies merge.

  • Il Fornaio 1st-Q profit plateaus at $871K.  // Nation's Restaurant News;05/21/2001, Vol. 35 Issue 21, p44 

    Reports the impact of the merger agreement on the corporate profits of Fornaio Corp. in Corte Madera, California.

  • BIZ BRIEFS.  // Daily Variety;3/7/2002, Vol. 275 Issue 4, p9 

    Reports developments in the entertainment industry in the U.S. as of March 2002. Acquisition of Zeppetron by Endemol U.K.; Increase in the profit of HIT Entertainment.

  • Bob Brennan. Krantz, Michael // Adweek Western Edition;12/5/94, Vol. 44 Issue 49, pM20 

    Profiles Bob Brennan, senior vice president at Leo Burnett Company. Advertising creatives for several products; Career history; Personal background.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics