TITLE

Broadcasters start minority fund

AUTHOR(S)
Teinowitz, Ira
PUB. DATE
November 1999
SOURCE
Advertising Age;11/8/1999, Vol. 70 Issue 46, p120
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article focuses on the investment fund created by several broadcasters in the U.S. in response to the complaints that rampant consolidation is eliminating minority voices as of November, 1999. The complaints also claimed that individual stations could compete against the corporate market monoliths. The fund, called Prism Communications Partners, backed by an initial $175 million from several broadcasters, showed how serious the industry was. The broadcasters contend the availability of an investment fund would assume continued minority voices.
ACCESSION #
2462441

 

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