Crossing over

McTaggart, Jenny
March 2007
Progressive Grocer;3/1/2007, Vol. 86 Issue 3, p26
Trade Publication
This article features the Latino-themed Carnival Super Market flagship from Minyard Food Stores, located in Dallas, Texas. The themes of the store, include freshness and value, as evidenced in the product selection, low prices and lively decor. Although 70% of shoppers within a three-mile radius from the store are of Hispanic descent, Minyard makes sure its positioning does not deter other customers from shopping there. Produce accounts for 14% of sales in the Carnival unit, while meat and seafood sales comprise 20%. INSETS: Texas-size service;Carnival in the making.


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