Sterling demands more of new truck's dealers

Woodyard, Michael
October 1999
Automotive News;10/25/1999, Vol. 74 Issue 5845, p46
Trade Publication
Reports on Sterling Truck Corp.'s sale of its Acterra line of medium and heavy trucks only at stand-alone stores dedicated to Sterling vehicles. Coverage of sales and service agreement that dealers are requested to sign; Possible problems that company may face in the implementation of the agreement.


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