Eclipse ads have edge, attitude

Bernstein, Marty
October 1999
Automotive News;10/25/1999, Vol. 74 Issue 5845, pAM16
Trade Publication
Focuses on Mitsubishi's television advertising campaign by Deutsch LA Inc. for the Eclipse automobile. Target audience of the ad created with intelligence, wit, style and humor; Ad's communicating in terms that the viewers understand; Description of ads.


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