Beasty, Colin
March 2007
CRM Magazine;Mar2007, Vol. 11 Issue 3, p41
Trade Publication
The article reports on the application of DataFlux's df Power Studio, a data management application, at Onyx North America to improve its customers data. The company uses the address verification capabilities of dfPower Studio to validate addresses and fill in missing information within customers record. By standardizing and validating data, the company saves time and resources by extracting usable information about their customers and prospects.


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