TITLE

listen up

AUTHOR(S)
Lager, Marshall
PUB. DATE
March 2007
SOURCE
CRM Magazine;Mar2007, Vol. 11 Issue 3, p24
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers ten tips and strategies to improve customer relationship management and help sales people be the best in their field. According to Leadership Performance Development president Dan Tiff, a great salesperson should feel proud of his profession and see himself as a brand ambassador. Learn the brand perceptions of customers and the words they attach to it. It is necessary to know what the buyer thinks and feels to motivate him to buy. Personalizing communications is also crucial.
ACCESSION #
24287381

 

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