Moving Pieces

Berman, Marc
March 2007
MediaWeek;3/5/2007, Vol. 17 Issue 10, p38
Trade Publication
The author reflects on television news from the Big Three networks, Fox and the CW. He suggests that the networks wait to launch the 2007 seasons of shows until November, when baseball season will not interrupt. He argues that there would be more time to advertise promotions, gain a long-term audience, and save original programming until a time when other networks will be airing repeats. The author suggests different timeslots for a better lineup of shows.


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