Users Still Carrying Multiple Devices

January 2007
Business Communications Review;Jan2007, Vol. 37 Issue 1, p6
Trade Publication
The article discusses a report by market research firm InStat entitled "In-Sights: Repetitive Redundancy: The Consumer's Tendency to Carry Multiple Devices." The report found that more than 15 percent of people carry two wireless phones, with the majority of consumers also choosing to carry several devices that have overlapping cell phones, such as media players and cell phones that can also play multimedia. Almost half of the respondents believe that getting a smart phone will let them reduce the number of devices they carry.


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