Amazon Up 26% in 2006; Seventh Potter Book Sets Pre-Order Records

February 2007
Book Publishing Report;Feb2007, Vol. 32 Issue 2, p9
Trade Publication
The article focuses on the record-breaking sales of Amazon.com Inc. with the release of the seventh "Harry Potter" book series. It claims that the sales from the "Harry Potter and the Deathly Hallows" was 547% more than the first-day pre-orders earned from the sixth book series entitled "Harry Potter and the Half-Blood Prince." It adds that Amazon acquired 1.5 million pre-orders and is the most successful product of the company. Amazon earned $10.71 billion in 2006 and is 26% higher than 2005.


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