'Giving Back' Major Motivation for Wealthy Donors…

February 2007
Journal of Financial Planning;Feb2007, Vol. 20 Issue 2, p14
Academic Journal
The article offers statistical data on the attitudes of the wealthiest charitable donors. Bank of America contracted the Center for Philanthropy at Indiana University to conduct a study in order to determine if the loss of tax deductions would reduce the amount of charitable giving among the wealthiest populations. Most of the respondents felt that leaving a legacy was not important, but instead they donated to charities in order to give something back to the communities. Only a fraction of donors said that their contributions would severely decrease if they lost their tax deductions.


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