In the Mix

Bhonslay, Marianne
February 2007
SGB;Feb2007, Vol. 40 Issue 2, p34
Trade Publication
The article reports on the business philosophy behind specialty running shop, The Running Revolution, in Campbell, California. Store owners Tim and Heidi Schenone and Chris Schenone all have previous running experience. Between the three owners, they have prior corporate experience in customer service, technical support, and marketing. Their running backgrounds are briefly discussed alongside the shop's clientele. The shop focuses on biomechanics, product requirements, and price.


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