Versteegen, Kris
February 2007
SGB;Feb2007, Vol. 40 Issue 2, p31
Trade Publication
The article examines consumer interest in footwear cleaning and waterproofing products as a result of increased sales in sneakers. Several progressive companies are researching environmentally safe detergents and ingredients in shoe care products. Some of the products presented include Nikwax's Cleaning Gel, Granger's G-Wax Odor Eliminator, and Sof Sole's Instant Cleaner.


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