Cool Trends on Display in Toronto

Kerrigan, Andy
February 2007
SGB;Feb2007, Vol. 40 Issue 2, p13
Trade Publication
The article reports on the product trends exhibited at the One Goal Hockey Show in Toronto, Ontario. Manufacturers are dividing their lines between agile and powerful players and introducing design elements unique to specific positions. Mission/Itech Hockey and Easton both have separate lines. Warrior Hockey is looking to distinguish its composite sticks. Customization and personalization were two selling points targeted by Nike Bauer, Shock Doctor, Under Armour, and Kewl among others.


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