Why Coach?

Zenger, Jack; Stinnett, Kathleen
February 2007
Leadership Excellence Essentials;Feb2007, Vol. 24 Issue 2, p20
This article discusses what companies should consider in utilizing coaching as a leadership development tool. According to the authors, coaching encompasses many elements of the best learning methods and content used in leadership development. However, they remind companies that coaching happens over time and its benefits come from what happens after the developmental process. They said companies should consider how coaching can become more scalable and how the predictability of the process and its outcomes can be increased.


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