TITLE

Leath planning promotions at 5 Fla. Modernage stores

PUB. DATE
February 2007
SOURCE
Furniture/Today;2/12/2007, Vol. 31 Issue 23, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Leath Furniture hired Planned Furniture Promotions to run high-impact sales at five of its Modernage stores in South Florida to boost declining business. Leath chief executive officer (CEO) Ron Phillips expects business may improve with the new campaign after President's Day in Boca Raton, Fort Lauderdale, Pembroke Pines, south Miami and Dade County. Phillips is confident the new promotion will change the retail furniture market in South Florida with a trend reversal.
ACCESSION #
23979000

 

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