TITLE

Avantime is a marketing challenge

AUTHOR(S)
Britt, Bill
PUB. DATE
October 1999
SOURCE
Automotive News;10/11/1999, Vol. 74 Issue 5842, p32L
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the challenge facing Renault Marketing Director Thierry Dombreval in launching the Avantime luxury car in 2000. Marketing plan for the vehicle; Contrast of Renault's strategy with that of PSA/Peugeot-Citroen; Target market for the vehicle.
ACCESSION #
2395189

 

Related Articles

  • U.S. won't get Avantime. Farhi, Stephane // Automotive News;4/17/2000, Vol. 74 Issue 5870, p1 

    Reports that Renault SA and Nissan Co. Ltd. will not market the Renault Avantime automobile in the United States as a Nissan Infinity. Alliance between the companies; Formation of the Renault-Nissan Global Alliance Committee; Estimate on the cost of the automobile's conversion for US consumers.

  • Renault plays cupid with new Clio campaign. Ricciuti, Alex // Automotive News Europe;10/17/2005, Vol. 10 Issue 21, p27 

    Presents information on the Date and Drive marketing campaign launched by Renault for its Clio automobile in Switzerland. Highlights of singles parties hosted by the company across the country; Concept of the campaign.

  • Renault Studies Avantime for U.S.  // Ward's Auto World;Feb2000, Vol. 36 Issue 2, p26 

    Reports on the plan of France's automobile maker Renault SA to introduce its Avantime minivan to the United States in 2001. Renault's plan to buy Samsung Motor Corp.'s assets; Comments from Renault SA Chairman Louis Schweitzer; Sales of Avantime in Europe.

  • Renault model set for Japan. Treece, James B. // Automotive News;8/26/1996, Vol. 71 Issue 5675, p2 

    Reports on Renault SA's plans to introduce its Megane automobile in Japan, beginning on September 1, 1996.

  • Small car, big door.  // Popular Science;Apr95, Vol. 246 Issue 4, p24 

    Features Renault's Ludo concept commuter car. Doors on the passenger side that open from the middle with no support pillar between them; 1.15-liter engine; Use of liquid petroleum gas.

  • Renault bets big on Megane. Kurylko, Diana T. // Automotive News;11/6/1995, Vol. 70 Issue 5631, p43 

    Enumerates a number of problems faced by Renault SA with the introduction of the new Megane compact car. Pressure on profits; Stagnant demand in Europe; Emerging Korean competition; Legal action by Portugal; Pending privatization.

  • Renault Kangoo gets update.  // Commercial Motor;2/14/2013, Vol. 219 Issue 5522, p8 

    The article offers brief information on the second generation Kangoo ZE automobile from Renault SA.

  • FRENCH BRED. Young, Dave // Truck & Driver;May2002, p15 

    Features the Renault Clio van in Great Britain. Fuel consumption of the Clio van; Engine performance of the Clio van; Cargo volume of Clio van.

  • Renault Twingo. Fowler, Steve // Auto Express;3/12/2014, Issue 1310, p26 

    Information on the Renault Twingo car, which was unveiled in the Geneva Motor Show in March 2014 in Switzerland, is presented.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics