TITLE

It's All About ME!

PUB. DATE
February 2007
SOURCE
CRM Magazine;Feb2007, Vol. 11 Issue 2, Special section p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article assesses the efficiency of the self-service operations offered by Internet company, Oracle. The company focuses on offering other business enterprises consumer intelligence to develop informed decisions about their customers so that they would be able to tackle action on a real-time basis.
ACCESSION #
23943604

 

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