TITLE

Next Generation Online Channel Reporting

PUB. DATE
February 2007
SOURCE
CRM Magazine;Feb2007, Vol. 11 Issue 2, Special section p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that business enterprises should improve information and account management capabilities to retain and grow consumer base. It would contribute if companies embrace and accelerate the shift from an operational-centric approach to a customer-centric approach to attain organic growth.
ACCESSION #
23943596

 

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