Trainers share tips on selling FR beds

Perry, David
February 2007
Furniture/Today;2/5/2007, Vol. 31 Issue 22, p38
Trade Publication
The article presents views of a group of retail sales trainers and personnel in the bedding and mattresses industry on the fire resistant (FR) beds. Introduction of FR beds have reportedly not attracted much interest from the consumers. But the industry feels that consumer response and sales will increase once the federal mattress flammability standard comes into effect on July 1,2007. The responding group consists of Craig McAndrews, Tim Sommer, Gerry Morris and Brett Swygman.


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