Gaultier Breaks the Rules

Thomas, Brenner
January 2007
DNR: Daily News Record;1/22/2007, Vol. 37 Issue 4, p6
Trade Publication
The article discusses Jean Paul Gaultier launching a men's fragrance, called Fleur du Male. The scent, debuting worldwide in the spring of 2007, replaces the lavender base (traditional in men's fragrances) with the floral, citrusy notes of orange and white blossoms, which produces a much more feminine smell than most traditional fragrances for men.


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