TITLE

Store-brand land

AUTHOR(S)
Tortola, Jane Olszeski
PUB. DATE
January 2007
SOURCE
Progressive Grocer;1/1/2007, Vol. 86 Issue 1, p44
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article highlights the PLMA Show held in Chicago, Illinois, in November 2006, and several notable exhibitors at the event. Based on the record-breaking attendance at the show, it's clear that corporate branding is a key priority for many retailers. More than 5,000 attendees were inundated by a profusion of the latest private label products, with offerings in many non-traditional categories such as natural and organic, health and wellness, pet products, etc. Exhibitors include PlanetWise and Icelandic USA Inc.
ACCESSION #
23782516

 

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