The Death of Life?

Cordell, David M.; Finke, Michael; Lemoine, Craig
January 2007
Journal of Financial Planning;Jan2007, Vol. 20 Issue 1, p42
Academic Journal
The article discusses the future of the life insurance industry. Managerial arrogance and resistance to innovation may lead the industry to collapse as younger generations decline to invest in the policies. Cash value policies have lost importance as the availability of other investment products like 401(k) plans and 529 college savings plans has risen. The authors discuss potential ways for the life insurance industry to reverse the trend by pursuing innovative products and policies and courting younger customers.


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