Building Momentum

Bhonslay, Marianne
January 2007
SGB;Jan2007, Vol. 40 Issue 1, p8
Trade Publication
The article looks at how sporting goods retailers are aiming for a strong first quarter in 2007 after positive holiday sales. According to the article, retailers report that the post-Christmas week continues to gain importance, thanks in large part to escalating purchases of gift cards as holiday presents. January is emerging as a month in which early Spring lines appear on retail floors.


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