TITLE

Bulletin Board

PUB. DATE
October 1999
SOURCE
Advertising Age;10/11/1999, Vol. 70 Issue 42, p72
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents an update on issues related to interactive advertising in the U.S. as of October 10, 2005. Value of the acquisition deal between Web measurement service Media Metrix Inc. and Web advertisement tracking company AdRelevance Inc.; Explanation on initial public stock offering.
ACCESSION #
2370311

 

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