Bizarre scandal hits Saatchi in Turkey

Ogud, Gurul
October 1999
Advertising Age;10/11/1999, Vol. 70 Issue 42, p4
Trade Publication
The article reports that the district attorney's office in Istanbul is investigating allegations made by a local Saatchi & Saatchi executive that a national newspaper used threats to get the agency to place more ads in the daily as of October 11, 1999. the executive said the paper threatened to write a negative story about one of the agency's clients. He said the agency refused to comply, and, in a truly byzantine twist, the negative story ran and the client allegedly fired Saatchi because of it. The unfolding scandal has been widely covered by Turkish media.


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