Confronting the Dual Challenge of Print and Electronic News

Steiger, Paul E.
December 2006
Nieman Reports;Winter2006, Vol. 60 Issue 4, p62
The article deals with the challenges faced by news organizations concerning print and electronic news. To efficiently use both editions, journalists need to be increasingly disciplined about what goes where. An improving number of readers will get an increasing share of their spot news electronically which affects the print edition. Hence, news organizations should focus hard on factors affecting the interests of readers. News organizations must also find ways to offer coverage that in some ways distinctly suits their audience.


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