International debuts MaxxForce engine brand

Weber, Rick
November 2006
Trailer / Body Builders;Nov2006, Vol. 48 Issue 1, p69
Trade Publication
The article talks about the plan of International Truck and Engine Corporation to offer its expanded line of on-highway engines under the Maxxforce International Diesel Power brand. According to marketing manager for the engine group Greg Saele, diesel has been growing in global acceptance. The company's range of engines has grown broader with the recent acquisitions and joint-venture projects.


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