Teacher Midas

Robertson, Benjamin
December 2006
Forbes Asia;12/25/2006, Vol. 2 Issue 22, p28
The article deals with the increasing population of students enrolling in New Oriental, private school, in China. Founded in 1993 on a shoestring, New Oriental has expanded to 25 schools, more than 100 informal learning centers and 15 bookshops, with a 2006 roll call of 900,000 students. Analysts at Goldman Sachs estimate the company has penetrated 30% and 55% of the domestic and overseas test-prep markets, respectively.


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