TITLE

`Beautiful' comes with 30-day window

AUTHOR(S)
Umstead
PUB. DATE
October 1999
SOURCE
Multichannel News;10/04/99, Vol. 20 Issue 41, p32
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on Buena Vista Television's plan to release the film `Life Is Beautiful' on pay-per-view 30 days after its home video release. Efforts to help people see the Italian-language film; Proposal to back the film with a marketing and promotional campaign.
ACCESSION #
2364265

 

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