Planting Profits

Stone, Andy; Chen, Shu-Ching Jean
December 2006
Forbes Asia;12/11/2006, Vol. 2 Issue 21, p28
The article features China-based industrial agricultural company Chaoda Modern. Established by Kwok Ho in 1994, the company reformed the agricultural industry of China. It integrated several family-owned farms into larger farms and directed them to produce only products that are in demand and directly delivered the produce in trucks to customers. The success of the company resulted from negotiations with village leaders aside from farmers. The company was able to introduce its produce in the export market.


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