ZDNet offers 2 new advertising programs

October 1999
Advertising Age's Business Marketing;Oct99, Vol. 84 Issue 10, p8
Trade Publication
Reports on ZDNet's advertising programs aimed at taking advantage of the Internet's interactive capabilities. ZDNet as the online business unit of Ziff-Davis; Smart Serving advertising capabilities of ZDNet to be showcased in the programs called Home Base Targeting and Window of Opportunity Targeting.


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