Net Sales of PreK-12 Materials Down 5.5% Through October

December 2006
Educational Marketer;12/18/2006, Vol. 37 Issue 36, p7
Trade Publication
The article focuses on the flow of net sales for basal textbooks in the U.S. for October 2006. According to the monthly sales report of the Association of American Publishers, there has been a decrease in the combined net sales of PreK-12 textbooks in open territories and adoption states. These supplemental materials went down to 5% reflecting the same declining percentage in 2005.


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