TITLE

Power sharing

AUTHOR(S)
McTaggart, Jenny
PUB. DATE
November 2006
SOURCE
Progressive Grocer;11/15/2006, Vol. 85 Issue 17, p104
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the results of Cannondale's PoweRanking survey. According to Ken Harris, managing director of Cannondale, the survey reiterates the need for collaboration. Titled The X Factor, the 2006 PoweRanking report underscores the continued need for collaboration between manufacturers and retailers to meet consumer and shopper needs, particularly in the key areas of store layout and item assortment, customized packaging, promotions, and shopper segmentation.
ACCESSION #
23413361

 

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