TITLE

Luxury market isn't easy, but has growth potential

AUTHOR(S)
Evans, Gary
PUB. DATE
December 2006
SOURCE
Furniture/Today;12/11/2006, Vol. 31 Issue 14, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents discussions regarding the growth potential of luxury market by a panel at the Furniture/Today Leadership Conference in Naples, Florida. According to panelist Bob Maricich, participating in the luxury market requires one to have a niche mentality, with focus on high quality design. Jacques Wayser, president of high-end manufacturer French Heritage, added the importance of store displays in response to high-end customers' preference to see constantly changing products.
ACCESSION #
23403217

 

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