TITLE

Nissan's new product boss bans 'boring'

AUTHOR(S)
Rechtin, Mark; Brown, Peter; Farhi, Stephane
PUB. DATE
September 1999
SOURCE
Automotive News;9/27/1999, Vol. 74 Issue 5839, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the changes implemented by Patrick Pelata, executive vice president for planning and strategy, at Nissan Motor Co. Ltd. Granting of decision-making power over new products to individual regions; Changes to Nissan's Japan-centric design theories; Career highlights; Plans to share Nissan and Renault platforms.
ACCESSION #
2340008

 

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