Bailor, Coreen
December 2006
CRM Magazine;Dec2006, Vol. 10 Issue 12, p12
Trade Publication
The article focuses on the application of customer relationship management system in energy companies. Most energy companies are known to work on customer relationships as plain business activity. Zarko Sumic of energy and utilities industry advisory service of Gartner said that customers of energy companies are not able to choose a service provider. Several companies are using self-service solutions, like IVRs and e-bill presentment and payment systems.


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