TITLE

The right tool for the job

AUTHOR(S)
Strandboge, Patricia; McGuire, Jim
PUB. DATE
December 2006
SOURCE
Pharmaceutical Representative;Dec2006, Vol. 36 Issue 12, p29
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article presents the benefits and disadvantages of call reporting to pharmaceutical representatives and their managers. This tool can help representatives in gathering valuable information about customers. Moreover, it also assists managers in setting sales expectations. However, this tool makes representatives feel like they are monitored.
ACCESSION #
23291206

 

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