'Risky But Not Reckless'

Kelly, Tim
November 2006
Forbes Asia;11/27/2006, Vol. 2 Issue 20, p28
The article focuses on the business risk associated with the decision of Toshiba to acquire the Westinghouse nuclear arm according to Toshiba CEO Atsutoshi Nishida. Toshiba ranks fourth behind Intel, Samsung Electronics and Texas Instruments in revenue from semiconductors. There are big decisions to be made in the barely profitable consumer electronics lines, where both Toshiba and Nishida have a storied history. INSET: Nishida, Toshiba and the Laptop.


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