Culture stock

Tarnowski, Joseph
November 2006
Progressive Grocer;11/1/2006, Vol. 85 Issue 16, p46
Trade Publication
The article reports on the study of ethnic-specific health and beauty care market in the U.S. by market research firm Packaged Facts. The overall ethnic-specific health and beauty care market, which constitutes hair care, makeup and skin care products, is estimated to be reaching nearly $1.9 billion at retail in 2006, the result of a 6 percent increase. Marketers and retailers have anticipated this situation, and have adapted to accommodate ethnics with lots of ethnic-specific product introductions.


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