Run for All

Walzer, Emily
November 2006
SGB;Nov2006, Vol. 39 Issue 11, p22
Trade Publication
The article looks at the running apparel market's Spring 2007 collections. According to the article, many companies are embracing a two-pronged strategy: they are remaining true to the traditional hard-core runner with products focused on functional garments, while also broadening product lines aimed at recreational types. The article discusses temperature-regulating fabric technology, UV protection, odor prevention, and higher spandex content.


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