Tricky Footing

Powell, Matt
November 2006
SGB;Nov2006, Vol. 39 Issue 11, p6
Trade Publication
The article looks at the athletic shoe business in the U.S. and examines how athletic shoe sales are slowing due to mixed trends in brands and categories. According to the article, the performance running shoe category is doing well, classics are in a free-fall, Heelys have made a strong comeback in the action sports segment, basketball shoe sales are down, and skate shoes are doing well.


Related Articles

  • ATHLETIC BUZZ. Carofano, Jennifer // FN: Footwear News;7/26/2004, Vol. 60 Issue 29, p153 

    Presents updates on the athletic footwear industry in the U.S. as of July 26, 2004. Introduction of Etonic Custom Fit System running shoes from Etonic of Hillsborough, New Jersey; Debut of Complete Taranis shoe from Puma of Westford, Massachusetts; Collaboration of DC Shoe of Vista, California...

  • Flash and Dash. Leand, Judy // SGB;Jan2005, Vol. 38 Issue 1, p66 

    Presents information on several footwear models for 2005. Hyper Rocketgirl II from Asics; Complete TF LD from Puma; Cosmos MD from Adidas; JW Foster Distance from Reebok; Monsterfly from Nike.

  • YOU 2.0. Casimiro, Steve // Popular Science;Dec2004, Vol. 265 Issue 6, p144 

    Evaluates the Free 5.0 shoes for runners from Nike. Key features; Composition of the running shoes; Advantages of using the shoes.

  • Flashing Forward. Leand, Judy // SGB;Nov2006, Vol. 39 Issue 11, p16 

    The article looks at the Spring 2007 design and construction of performance running shoes. According to Geoff Shaffer, marketing director at Pearl Izumi, performance running shoes are sporting bolder colors than in seasons past. Construction methods are also undergoing changes, resulting in...

  • Small Pleasures. Leand, Judy // SGB;Apr2004, Vol. 37 Issue 4, p30 

    Presents several athletic footwear for children released in the U.S. as of April 2004. Trail shoe from New Balance; Mud Runner Zip II from Reebok; Nike Shox Monster running shoe for girls.

  • It's Gotta Be The Shoes. Kyles, Kyra // Jet;1/9/2012, Vol. 121 Issue 1, p34 

    The article offers tips to use when choosing exercise shoes for running, walking, aerobics, and dancing. Tips include shopping at an independent running retailer, purchasing a shoe that is cushioned-neutral, and buying the correct shoe for a particular activity. It is noted that cross-training...

  • NEW BALANCE. Avant, Mary // Footwear Plus;Mar2012, Vol. 23 Issue 3, p30 

    The article features New Balance, a U.S. footwear manufacturer that has been recognized for its product excellence at the13th Annual Plus Awards ceremony in 2012. The company attributes its 2-billion U.S. dollar sales in 2012 to the success of its running division, which grew more than 10...

  • My Rubber-Ducky Shoes. Burfoot, Amby // Runner's World;Jun2003, Vol. 38 Issue 6, p14 

    Describes a pair of Ron Hill running shoes.

  • Ladies' Feet. Wischnia, Bob; Carrozza, Paul // Runner's World;Jun2003, Vol. 38 Issue 6, p22 

    Recommends several brands of running shoes for a woman with large feet who overpronates.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics