Media spending growth sluggish

Szalai, Georg
September 2006
Hollywood Reporter -- International Edition;9/11/2006, Vol. 396 Issue 4, p5
The article reports that overall U.S. communications spending growth will accelerate this year from 6.3 percent to 7.2 precent. According to latest data released by private equity and mezzanine capital-fund management company Veronis Suhler Stevenson, total spending on the key entertainment media segment should rise from 4.4% to $87.5 billion.


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