Eliminating the Middleman

Marek, Sue
October 2006
Wireless Week;10/15/2006, Vol. 12 Issue 21, p16
Trade Publication
The article looks at the changes in the trend in the mobile entertainment sector wherein wireless carriers are making deals directly with content providers rather than seeking for the assistance of a middleman called aggregator. In the early days of mobile entertainment, aggregators worked with content providers such as record labels and movie studios to build a portfolio of mobile content for wireless carriers. For traditional aggregators, this changing business model is expected to negatively affect their revenues.


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