Putting the customer first

August 2006
ICIS Chemical Business;8/14/2006, Vol. 1 Issue 31, p10
Trade Publication
This article focuses on the customer service of Bayer MaterialScience in China. For the firm, catering to customers' needs is of paramount importance. Any product innovation the company brings to or develops in China will be geared to support the development of the country and will meet the specific requirements of the Chinese customer.


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