TITLE

The inconvenience of convenience

AUTHOR(S)
Holleran, Joan
PUB. DATE
March 1999
SOURCE
Beverage Industry;Mar1999, Vol. 90 Issue 3, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Comments on marketing opportunities for beverage firms in the United States. Potential of the convenience store segment; Difficulty of tracking convenience stores; Importance of personal contact with convenience store operators.
ACCESSION #
2315179

 

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