Fired Up

Aronovich, Hanna
September 2006
Food & Drink;Sep/Oct2006, Vol. 5 Issue 5, p36
The article profiles Firehouse Subs, a Florida-based food company that specializes in sub sandwiches. Robin Sorensen and his brother Chris founded Firehouse Subs in 1994 and since then, the company has grown and now operates more than 200 restaurants in the Southeast. It hopes to become one of the top-five sub sandwich chains in the U.S. by 2008. Sorensen attributes their success to their commitment in providing good service and taking care of its people.


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